Customising Your Pitch: Visuals, Tone, and Brand in Pitches.ai v5

Written By
Louise Saludo
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When it comes to raising capital, first impressions matter. That’s why your pitch deck should not only tell your story but reflect your unique brand identity. With Pitches.ai v5, making your pitch stand out is easier—and more flexible—than ever. Here’s how founders and teams can take full control of the look, feel, and tone of their investor presentations.

Make Your Brand Pop: Logos, Accent Colors, and More

Your pitch deck is an extension of your startup. In Pitches.ai v5, you can quickly upload your company’s logo and select your preferred accent color, ensuring every slide is on-brand from start to finish.

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But it doesn’t stop at basic branding. Our AI-generated image styles let you pick the visual mood that best represents your innovation—whether that’s bright and vibrant or sleek and understated. You can also switch between light and dark themes, matching your pitch to your audience or your company’s aesthetic.

Example:
Early-stage fintech startup “BrightPay” selects a deep blue accent, uploads their wordmark logo, and chooses a minimalist, technology-themed AI image style. Their slides instantly convey both modernity and trust—two essential traits for fintech investors.

Write Like You—Not Like Everyone Else

Words matter as much as visuals. For founders who want their pitch to sound like them, Pitches.ai v5 introduces the new tone slider quadrant. Drag the slider to adjust your deck’s voice—from casual and upbeat to formal and authoritative. Every change instantly updates a live headline preview, showing you exactly how your message will come across.

**Example:**A biotech startup prefers a confident but approachable tone, so they set the slider between “Professional” and “Friendly.” The sample headline previews how their solution will be presented—polished and credible, yet approachable and clear.

Live Preview: Fine-Tuning as You Go

No more guessing how your decisions will impact the final product. As you set your brand visuals and tune your writing style, Pitches.ai v5 updates your deck in real-time. This immediate feedback loop helps you experiment, iterate, and get it just right before sharing with investors.

**Example:**A social impact founder toggles between image styles—switching from illustrative to photographic. The deck preview updates instantly, helping them decide which best communicates their mission to accelerate positive change.

Why Customisation Matters

Early-stage founders operate in a crowded, fast-moving environment. The ability to tailor your pitch’s appearance and voice is more than just a nice-to-have—it’s a strategic necessity. Pitches.ai v5 empowers you to create decks that look credible, feel authentic, and are ready to impress, all in a matter of minutes.

Ready to create your own distinctive, investor-ready pitch? Try Pitches.ai v5 today.

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Generate your first pitch for free.